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A New Managing Director for Maurer & Wirtz

Johannes Verhoog succeeds Bert Lehnen as managing director.

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By: TOM BRANNA

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Germany based perfume manufacturer Maurer & Wirtz has a new managing director. On January 1, 2009, Johannes Verhoog became the head of the family-owned company that was founded in 1845. His predecessor, Bert Lehnen, stepped down after more than 40 years with the company. He will remain available as a consultant for brand and corporate strategies. Verhoog will lead Maurer & Wirtz jointly with managing partner Dr. Hermann Wirtz. “We are very glad to have won such an internationally ex...

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